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Alex Fitness

Alex Fitness

Russia, US, UK

Alex Fitness is a new generation gym with a philosophy that has powered business growth in more than 70 clubs in Russia, the US, and more recently the UK. With a large mix of studio classes, cutting edge fitness equipment, alongside a high-tech gym under one roof, it’s the perfect place to achieve your health & fitness goals in London. For the new flagship facility, leadership chose to invest in a unique technology ecosystem from GANTNER and Technogym. “When we developed the UK business proposition, we wanted an all-encompassing system; the criteria being that members use one piece of technology to access the club, their Technogym MyWellness Cloud, and lockers,” explains Club Manager, Matt Payne. Ultimately this solution plays a crucial role in optimizing operations and member experience. After investigating the market, it quickly became clear only GANTNER could develop this one–stop club management solution.

Project report

Further information